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Videos

Mapping the Emotional Landscape

Learn how to leverage the power of emotions to connect with consumers more deeplyHow do customers react emotionally to your product content, prices and products? And how do those responses impact their choices?Emotions are the hidden catalysts...

Catalogue: Latin America 2024
Author: Jorge Quesada
Company: SKIM
April 24, 2024
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Citation

Quesada, J. (2024a, April 24). Mapping the Emotional Landscape. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/mapping-the-emotional-landscape-12390


Videos
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Citation

Arango, J. (2024a, April 24). Colombia Despite Prejudices. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/colombia-despite-prejudices


Videos
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Citation

Quinones, C. (2024a, April 24). Consumer Insights. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/consumer-insights


Webinars

Maximizing Value & Business Action of Consumer Insight & Foresight in a Digital/AI-driven World

What's it about? Kalindi will share vision of future of consumer insights and share practical tips and examples of how the consumer insights function continues to generate value and business impact in this very fast, constantly evolving...

Catalogue: Webinar 2024
Authors: Ed Keller, Kalindi Mehta
Companies: MRII, Estée Lauder Companies
March 14, 2024
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Citation

Keller and Mehta (2024a, March 14). Maximizing Value & Business Action of Consumer Insight & Foresight in a Digital/AI-driven World. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/maximizing-value-business-action-of-consumer-insight-foresight-in-a-digital-ai-driven-world

AI tools demo day - Feb 2024

What's it about?In the fast-moving world of Artificial Intelligence, keeping up with what is available in the market can be harrowing. ESOMAR has developed a short-fire overview of the available commercial tools to help you understand what may be the...

Catalogue:
Author:
February 9, 2024
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Citation

(2024a, February 09). AI tools demo day - Feb 2024. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/ai-tools-demo-day---feb-2024


Videos
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Citation

Nguyen, M. (2023a, November 28). Discussion-The Taste of Innovation. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/discussion-the-taste-of-innovation


Videos
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Citation

B.V., E. (2023a, November 28). YES Awards 2023. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/yes-awards-2023-12356


Videos
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Citation

Sualog, L. (2023a, November 28). Discussion-Exploring Research Innovation. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/discussion-exploring-research-innovation


Videos
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Citation

Kapadia, Ramsinghani and Wilson (2023a, November 28). Flavor Innovation Powered By A Digital-First Approach To Leveraging Current Consumer Understanding. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/flavor-innovation-powered-by-a-digital-first-approach-to-leveraging-current-consumer-understanding